Date: April 30, 2009
Borim, chairperson of the Portuguese department, produces and hosts the live radio and Internet show, Brazilliance every Thursday from 3 p.m. to 6 p.m. on 89.3 FM and www.893.wumd.org.
The program features an array of musical styles and education about the Portuguese-speaking communities of Brazil, Cape Verde, Mozambique, Portugal and southeastern Massachusetts. During its seven year run, Brazilliance has attracted not only a local devoted audience but also listeners across the United States and in foreign countries like Brazil, Chile and Spain.
"Making this show has been one of my greatest dreams come true," Borim said. "Brazilliance, now means the world to me. It's the best way I've found to stay in touch with my cultural roots and the music I love the most."
Borim first started thinking about sharing music and poetry through live broadcasting in 1997 when he taught as a college professor in Brazil. He helped to establish a new radio station at the Federal University of Ouro Preto, but left to accept the position at UMass Dartmouth prior to launching his own show.
For more than 20 years, Borim has been researching and teaching courses about the thematic and theoretical interfaces of literature and music. Listeners of Brazilliance hear a range of traditional and progressive music such as bossa nova, choro, fado, morna, samba and various types of instrumental genres. In addition, the music is occasionally combined with short talks, critical commentaries and contextual information, some of which complement his graduate courses in literature and other cultural representations.
Using this unique forum, Borim enhances the benefits of a typical in-class approach. When he taught a graduate class in 19th century literature approximately two years ago, music was taken as a central theme in novels and short stories. Students understood and appreciated that literature by listening to the course's "soundtrack," which was broadcast live on WUMD and recorded on compact discs for further dissemination. A few libraries in this country and in Europe hold these discs.
Borim, a native of Paraguaçu, Minas Gerais (a state in southeastern Brazil), has published widely on music themes in books and academic journals. He runs a blog of essays www.drborim.blogspot.com devoted to the mingling of music issues and day-to-day affairs and has organized numerous concerts at UMass Dartmouth featuring Lusophone artists from around the globe. Occasionally, guest artists appear on Brazilliance to discuss their work and share their professional journeys.
The latest special edition of Brazilliance celebrated Women's Month by playing and educating listeners about one hundred years of women's songwriting in Brazil. In June and July, Borim plans programs on music written by Cape Verdeans living abroad as well as a show on Brazil's legendary singer-songwriter Caetano Veloso.
For more information about Brazilliance, contact its host at firstname.lastname@example.org