Customer Relationship Management via the Internet
Agenda
What is CRM Software?
What CRM Software Isnít
Why CRM Software Now?
CRM and Marketing Automation
CRM and Sales Force Automation
CRM and Customer Service/Support
Overview of Different CRM Software Categories
CRM Software as a Web-Based Service
Advantages
Disadvantages
Salesforce.com
Upshot
Salesnet.com
Adler PPT
Adler PPT Integrating People, Process, and Technology for Growth
Email: f1karakaya@Umassd.edu
Home Page: www.umassd.edu/ecommerce
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