- April 13, 2011, Wednesday from 8:30 A.M. to 4:15 P.M.Woodland Commons- Conference Center.
8:30 - 9:00 A.M. Registration and Breakfast
9:00 - 10:00 A.M. Social Media Marketing (Facebook and Linkedin), by Tricia White, Massachusetts Small Business Development Center Network - Download Presentation
10 :00 - 10:30 A.M. B2B Use of Social Media, by Marina Dippel, Social Media & Community Engagement Director, Sheppard Leger Nowak, Inc.,
10:30 - 11:00 A.M. Coffee Break and Networking
11:00 - 11:30 A.M. eCommerce at 4smartmove.com - SmartMove Modular Conveyors, by Paula Wright, Vice President - Download Presentation
11:30 - 12:00 P.M. Latest Developments in SEO, by Francisco Samuel, President, Abacus Software Systems - Download Presentation - Download Presentation
12:00 - 1:00 P.M. Lunch
1:00 - 1:30 P.M. Designershoes.com's experience: failures and successes in SEO by Barbara Thornton, President & CEO,DesignerShoes.com - Download Presentation
2:00 - 2:30 P.M. Building Online Trust, by Fahri Karakaya and Andre Savastano, UMass Dartmouth - Download Presentation
2:30 - 3:00 P.M. eCommerce Security and ensuring compliance (PCI) by Tal Achituv , Compugician.com
3:00 - 3:15 P.M. Coffee Break and Networking
3:15 - 3:45 P.M. Developing sales leads from web sites, by Kevin Conway, Cutting Edge EMarketing - Download Presentation
3:45 - 4:15 P.M. Online Marketing for Small Businesses, by Mike Motta, President, JoinDayo.com - Download Presentation
TO DOWNHLOAD THE PRESENTATION FILES - CLICK ON THE DOWNLOAD LINKS ABOVE
Mr. Francisco Samuel also provided the following link for additional information on his presentation:
For more information, contact Dr. Fahri Karakaya at 508-999-8745 or email@example.com
- December 3 , 2010, Friday from 12:00 P.M. to 2:00 P.M. - eCommerce Network at UMass Dartmouth is pleased to present an upcoming Workshop / Seminar
on "Effective use of Social Media by Small Businesses" by Tricia White, Business Advisor, from Massachusetts Small Business Development Center.
For Powerpoint Slides (PDF format), please click here
- May 14, 2010, Friday from 12:00 P.M. to 4:00P.M. - Two Workshops as described below. Please call for more details and to register 508-999-8745 or e-mail: firstname.lastname@example.org
I- Workshop on Developing Successful Internet Marketing Plans by Michael McGrath from Kiss Computing
The purpose of Internet Marketing is to increase visitor traffic to your web site, and thus to increase the likelihood of business with those visitors. This workshop will begin with the question: "Is your web site ready to receive those visitors?", and then walk you through some basic but very specific steps you should take in assembling your Internet Marketing Plan.
We'll utilize a checklist work sheet and fill in the blanks forms to help you get your plan started or modify your existing plan. Since Internet marketing strategy is an integral part of Internet Marketing Plan, we’ll discuss marketing strategy development including your marketing mix. Special emphasis will be placed on optimizing your site for an easy find on search engines, email address capture and the use of e-newsletter service bureaus, and the effectiveness of social media sites such as Facebook and Twitter.
II- Presentation “What is involved in running a successful web business? Dos and don’ts!” by Francisco Samuel from Abacus Software and Dianne Thurber from Cardinal Marketing.
The outline of the presentation is below:
· Purchasing a domain name
· Selecting Internet hosting companies
· Selecting a vendor
· Selecting technology
· Selecting content for web sites
· Launching you’re your site
· Utilizing search engines
· Maintaining your web site